We all want to reach certain people, and it most likely shows by the volume of communication that they receive. So, there is a certain formula that you can apply in order to get people of influence interested in what you are doing. BUT there is some important things to think of when considering that, the first of which is that it must be beneficial to the person that you are bringing it up to, but it also must be something for the good of others.

We need to ask ourselves whether or not we are being people of value, because for the most part people are. Busy successful people are not interested in helping you because you're pathetic or because your think you deserve it. In this episode, I go over how I was able to get the right people to do interviews with me when I launched my podcast; I hope it helps you with whatever cause you are launching.

Today's Sponsor:

Jen Du has never been able to drink alcohol without turning red and feeling sick her entire life. The side effects were so extreme that she gave up alcohol altogether. This made parties and nights out awkward and Jen felt left out of the fun. In April 2013, Jen participated in a startup workshop and validated over a billion people around the world suffer Alcohol Flush and they want a solution.

So she set out to solve this problem. Hence Before Elixir was born! She worked hard working a full-time corporate job all while building her business, and she did it successfully!

In This Episode:

• How to work a full-time job to being an entrepreneur.
• How to use crowdfunding to validate your business idea.
• How to persevere in your startup.
• How to plan when to leave your job.
• How to use a blog as your outlet.
• How to have success through your own doubts.

Jen's Favorite Book:

Jen's Favorite Quote:
"Fail fast, succeed faster."
"I don't know where I'm going but I know it won't be boring." — David Bowie
"Somewhere, something incredible is waiting to be known." — Carl Sagan

Links From todays show:
www.beforeelixer.com
www.thefiercefounder.com
https://www.indiegogo.com/projects/before-elixir#/
http://theleanstartup.com

Today's Sponsor:

As a high school freshman, weighing a mere 108 pounds at 5’8”, Steve Weatherford decided that if he was going to be the shortest guy on the team – he would make himself the strongest. He lived in the weight room all four years of high school and graduated at 6’3” and 225 pounds.

That’s where his amazing story begins.

Steve is best known as the punter of the New York Giants of the National Football League, with whom he won a Super Bowl in 2013. He was signed by the New Orleans Saints as an undrafted free agent in 2006. He played college football at Illinois. He also played for the New Orleans Saints, Kansas City Chiefs, Jacksonville Jaguars and the New York Jets.

Steve is a dedicated husband, involved father, an all-around family man, avid health and fitness role model, a nationally recognized philanthropist, and a Super Bowl winning Punter. Steve is was also recognized by Muscle & Fitness as the fittest man in the NFL.

He and his wife, Laura, have three children, Ace, Carney, and Aurora, and they split their time between New Jersey and California with the family’s French Bulldog, Yoda.

In this Episode:

• How to discover your passion
• The value in mentorship
• Preparation for the Super Bowl
• Being humble enough to ask for leadership
• how to achieve work life balance
• Spending time v. investing time
• how to create a genuine social media following
• finding your path to prosperity

Steve's Favorite Quote:
"To give anything less than your best is to sacrifice the gift." — Steve Prefontaine

Steve's Favorite Book:

Links from this Episode:
http://www.muscleandfitness.com/athletes-celebrities/steve-weatherford-nfls-fittest-man
www.weatherford5.com
Snapchat: @weatherford5
Instagram: @weatherford5
Twitter: @weatherford
https://www.facebook.com/Official.Steve.Weatherford

Today's Sponsor:

With only her innate marketing savvy and a great idea, Joy Gendusa started PostcardMania in 1998. When she started, she had no capital—her only assets a computer and a phone—yet she created a marketing team that is now an industry juggernaut.

Using postcards as the only marketing medium to grow her company in its formative years, Joy learned the 'ins and outs' of the postcard marketing industry. Through extensive testing and tracking methods, she was able to isolate the key factors that ensure postcard marketing success. She not only tells her clients to promote consistently to their target market in order to increase their overall income, but she practices what she preaches. She mails out 2 million postcards every week to her prospects and by using the principles that she has mastered, she has grown her company into a multi-million dollar corporation with more than 192 employees and recognized in 2005 by Inc Magazine as the one of the 500 fastest growing companies in the nation.

Not only did her marketing techniques enable her to boom her business rapidly, but it enabled her to empower thousands of other businesses across the nation which is exactly what she did. Today, her company creates postcard marketing campaigns spanning 350 different industries across the nation.

In This Episode

• How to to solve your own problem and create a business from it.
• How to work a job while building your business.
• Why direct mail is still relevant.
• How long does a new business take to be profitable?
• Why paying yourself more can make you more profitable.
• How much promotion you need to make to have high revenue.
• How mail creates more trust than email.
• How to best target your public in initial mailings.

Joy's Favorite Quote:
"Firm up the wins and ignore the losses." -L. Ron Hubbard

Joy's Favorite Book:

Dianetics - L. Ron Hubbard

Links From Today's Show:
www.postcardmania.com

Today's Sponsor:

Jordan Harbinger has always had an affinity for social influence, interpersonal dynamics, and social engineering, helping private companies test the security of their communications systems and working with law enforcement agencies before he was even old enough to drive.

Jordan has spent several years abroad in Europe and the developing world, including South America, Eastern Europe, and the Middle East, and speaks several languages. He has also worked for various governments and NGOs overseas, traveled through war zones, and been kidnapped — twice.  He’ll tell you the only reason he’s still alive and kicking is because of his ability to talk his way into (and out of) just about any type of situation. On his podcast, The Art of Charm, Jordan shares that experience, and the system borne as a result, with students and clients.

In This Episode:

• The value of Emotional Intelligence.
• The secret path in every single industry.
• How to be a better networker.
• What its like to start a coaching business.
• How to understand the difference between what you want and what you need.
• The traits you should possess as a leader.
• How long profitability can take.
• Why you should hire your friends.

Jordan's Favorite Book:

Jordan's Favorite Quote:
"Fortune favors the prepared." — Virgil, The Aeneid

Links From Today's Show:
www.theartofcharm.com

Today's Sponsor:

There's a  lot of noise in the world we live in, many people are just adding to it, not creating something unique and different. If you want to create your own life, then you really have to create something thats viable. If you do not differentiate, then what you are living off or attempting to live off of will not survive very long. In This episode, I cover exactly what you need to know about digital branding at the starting point. This episode will get you started building something, and in the future episodes, we will help you to hone that down to something viable and long-standing.

In Today's Episode:

• World is a noisy place – promote the space instead of yourself
• What will your brand look like?
• What value will you give?
• An image and a brand, you’ll be known for something …
• Digital Branding is long term.

Links Today's Show:
Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
www.risingabovethenoise.com

Today's Sponsor:

Faydra Koenig, MA is a mental health professional, author, speaker, podcaster and certified life coach. She works with men and women to help them manage the affects of life crisis, get back on their feet and get the lives they deserve. You can find Faydra's podcast, Coming Out Of The Fire, on iTunes. Find her on the web at www.AmericasCrisisCoach.com and look for her books on Amazon. She is a weekly newspaper columnist for her hometown news paper, the Red Bluff Daily News where she inspires her audience to make lasting changes in their lives.

A lover of iced tea, snarky banter and tough truth's, Faydra uses story telling to share how you can find the SUCKcess in every crisis. She is a newly empty-nester who loves to travel and can't wait to see everything the world has to offer in the second phase of life.

In this episode:

• How to turn negative experiences to your advantage.
• Overcoming marital challenges.
• How to handle personal crisis in a powerful manner.
• The process of building a viable brand.
• How to take action over your personal challenges.
• Getting over the fear of hiding to really handle problems.
• How to create rapport with a client.
• How to be resourceful in your marketing.

Faydra's Favorite Book:

Faydra's Favorite Quote:
"Be the change." — Gandhi

Links From Today's Show:
www.doinglifewithfaydra.com
www.crisiscrusher.com
https://www.facebook.com/faydratv

Today's Sponsor:

While still in his mid-twenties, Nathan Chan felt there were no business magazines that he could relate to.

He wanted to read something that delved deep into the world of a successful entrepreneur, showing their processes, failures, obstacles and challenges. And one that ultimately taught others straight from the mouths of the best in the world.

Wanting to personally discover the answers to all his questions about the daily struggles of starting a successful business, Nathan began to go out and interview world-changing entrepreneurs in the hope that he could learn from them. This was the point of no return. And so while still working a full time job, Nathan created Foundr.

Since its inception, Foundr has quickly become a top ranked 10 ‘Business & Investing’ Magazine in the AppStore and is currently supporting hundreds of thousands of entrepreneurs across multiple platforms and resources.

Co-Host For this episode:

Samuel Anderson, Mr Preneur
Social Media Expert
www.mrpreneur.org 

In this episode:

• Why a digital magazine is a successful action.
• How Richard Branson was Foundr's big break.
• How to connect with people of influence.
• Why the phone is your biggest weapon.
• Strategies for quickly growing on Instagram.
• Does Snapchat matter?
• The big social network for the next 3 years.
• The value in building a list.
• When to leave your day job.

Nathan's Favorite Book:

Nathan's Favorite Quote:
"You're the average of the five people you surround yourself with." — Jim Rohn

"If you always do what you've always done, you'll always get what you've always got." — Tony Robbins

Links From Today's Show:
www.foundrmag.com
www.magcast.co
https://rapportive.com
https://emailhunter.co
http://who.is
http://foundrmag.com/getinterviews
http://www.mequoda.com
www.foundrmag.com/free

Today's Sponsor:

From Journeyman Cabinet Maker to Fitness Entrepreneur having built one of the fastest growing fitness brands in Australia, Brett Campbell is a man on a mission and is living the dream life of a young and successful entrepreneur.

Impacted and inspired by the passing of a childhood friend, Brett is now taking his mission to the next level… to help the generations of entrepreneurs and professionals realize their true potential and assume a life of freedom and abundance that is possible for all who dare to take charge of their destiny.

Brett’s Mission is to help over 100 million people design, develop and deliver their passion and expertise to the world so they can make more money, help more people, and ultimately live a lifestyle of their design.

In a systematic and energized manner, Brett is taking people to new heights in a shorter time than anyone believed possible.

In this Episode:

• Overcoming your upbringing to springboard to success.
• Connecting yourself to the big reason why.
• Why you need to be the best version of yourself.
• How to be a successful fitness entrepreneur.
• How to digitally scale your business.
• The most important skill to market online.
• The power of being authentic.
• How to create a powerful perspective.
• The future of online marketing in 2016.

Brett's Favorite Book:

Brett's Favorite Quote:
"Done is better than perfect."

Links From Today's Show:
www.brettcapbell.net
https://itunes.apple.com/us/podcast/10x-achievement-brett-campbell/id1011043314?mt=2
http://fiitchicks.com.au

Today's Sponsor:

Ben Schemper’s quest for adventure brings a richness and a humanity to the Epic Culture. He has been a top 1% sales Manager in every position he has held. He is an over achiever, a lover of people and has a passion for seeing epic’s clients have thriving sales forces. Ben is the creator of the Epic Influence training system for Sales Management.

Ben works with the top performer and influencers in the world of business and sales, taking them to higher levels of success than ever imagined, through his philosophy of total immersion to quickly create the transformation for an Epic Impact.

In this Episode:

• How to develop an entrepreneurial edge.
• How to turn your obstacles into your path
• How crush it in direct sales.
• How immersive learning can be the game changer.
• How to be open to receiving leadership.
• Spending a year with Tony Robbins.
• Quantifying self-investment.
• How to create influence.
• How to get to the next level.

Ben's Favorite Book:

Ben's Favorite Quote:
"I only work with and consider the energy of Transformation." — Donny Epstein

Links From Today's Show:
epicimpact.com/cyol

Today's Sponsor:

In This Episode:

• How to handle a layoff.
• How to build a business as a single mother.
• How to hack your schedule to create more time.
• How to deal with other's opinions of you.
• How mindset is your most powerful weapon.
• How to succeed as an introvert.
• How to hack productivity.
• Is Snapchat a distraction?

Jenn's Favorite Book:
​

Jenn's Favorite Quote:
"In order to become anything, you must risk being nothing."

Links From Today's Show:
www.jennscalia.com
http://pomodorotechnique.com/get-started/

Today's Sponsor:

Calvin Wayman is a social media entrepreneur. He’s also a sought-after speaker, owner of a social media management agency, host of Millionaire Case Study, and creator of the Periscope Pro Course.

After quitting his day-job to pursue his dream of working for himself, Calvin relocated from Salt Lake City to sunny Southern California. He sold solar systems door-to-door to pay the bills and fund his online business. Calvin’s passion is helping entrepreneurs grow their business by taking advantage of modern tools and technology.

In This Episode:

• How to Plan the Destination of your goal.
• How to determine what business will get you to your goal.
• The employee to entrepreneur process.
• What most entrepreneurs leave out of their story.
• Getting over the fear of transition to full-time entrepreneur.
• The value in finding the right mentor.
• The value in live events.
• Why Periscope is such an important platform.
• The 4 things your Social Media needs to be successful.
• Adding the human element to social media.

Calvin's Favorite Quote:
"The most successful people do not worry if they made the right decision. They make a decision then they make it right." — Nick Unsworth

"Done is better than perfect."

Links From Today's Show:
Calvinwayman.com
Periscope Pro Course
lifeonfire.com

Today's Sponsor:

Aaron Anastasi is a Southern California native who graduated with a master’s degree from Princeton where he studied philosophy and psychology.

He’s also a serial entrepreneur with online businesses such as Superior Songwriting Method, Signing Success, and the internationally recognized, Superior Singing Method, an online singing lesson program that grosses seven-figures annually.

Aaron also has the #1 singing/life lesson channel on YouTube with nearly 10,000,000 organic views and over 100,000 subscribers.

Having a love for adventure, he was a pro snowboarder in Vail, Colorado, scaled Glacier Lake mountains in Bolivia, and cut pathways through the jungles of Contagem, Brazil.

Along with being a Los Angeles based actor and filmmaker, Aaron is also a prominent success coach for clients in industry-leading roles, ranging from film directors to marine biologists to TEDx speakers. His new book, The Voice of Your Dreams, is scheduled for release in March, 2016.

Chris Guillebeau is a New York Times bestselling author and modern-day explorer. During a lifetime of self-employment that included a four-year commitment as a volunteer executive in West Africa, he visited every country in the world (193 in total) before his 35th birthday. Since then he has modeled the proven definition of an entrepreneur: “Someone who will work 24 hours a day for themselves to avoid working one hour a day for someone else.”

Chris’s first book, The Art of Non-Conformity, was translated into more than twenty languages. His second book, The $100 Startup, was a New York Times and Wall Street Journal bestseller, selling more than 300,000 copies worldwide. His latest book, The Happiness of Pursuit, was published in September 2014 and was also a New York Times bestseller.

Every summer in Portland, Oregon, Chris hosts the World Domination Summit, a gathering of creative, remarkable people with thousands in attendance. Chris is also the founder of Pioneer Nation, Unconventional Guides, the Travel Hacking Cartel, and numerous other projects.

Chris' Favorite Quote:
"You don't have to live your life the way that other people Expect."

Chris' Favorite Book:

Links From Today's Show:
www.chrisguillebeau.com
www.bornforthisbook.com

Today's Sponsor:

Amanda Bayerle is a health coach for busy entrepreneurs, the host of the How Bad Do I Want It Podcast and creator of Everyday Fit Entrepreneur. Her and her husband have been helping men and women transform their health and fitness over the last 4 years and have been featured in Oxygen and Bodybuilding.com. Their podcast hit #7 in all of New and Noteworthy and inspires others to make their dreams a reality. Amanda works with startup and top level entrepreneurs to get fit fast, boost their energy and confidence, and gain mental clarity.

Nicholas is one of the most passionate people you will ever meet. Growing up, he knew being an entrepreneur was in his blood. From pursuing professional sports to starting a lawn care business at age 9 to going door to door promoting his dad’s company, he loved the aspect of growing something. Nicholas also attended Bethel School of Ministry and has traveled to 9 different countries. He currently helps run a carpet cleaning/flooring installation company in San Diego. He has the gifts of counseling, coaching, and customer service. Nicholas carries the mission of The True Challenge by his continued motivation, hard work, and passion for seeing his goals happen.

Nicholas & Amanda's Favorite Quote:
"You can either make excuses or make results, but you can't make both." - Dani Johnson

Nicholas & Amanda's Favorite Book:

Links From Today's Show:
@TheTrueChallenge
www.thetruechallenge.com

Today's Sponsor:

Kelly's Favorite Quote:
"Be the best that you can be in everything that you do!"

Kelly's Favorite Book:

Links From Today's Show:
www.kellyroachcoaching.com

Today's Sponsor: