The Create Your Own Life Show

The best in the world compete with themselves, continually trying to be the beat their best. They shift their vision to creating success for others, and their success becomes massive. They locate the best and learn everything they can from them. They know there's not short cut, it will take more time and more effort -- it's a mission and purpose, not a career. On the Create Your Own Life Show, I interview the best in the world from NYT Bestsellers to Super Bowl Champions to Billionaires. Every Monday, Wednesday and Friday, I interview the best, unpack in and help you to Create Your Own Life.
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The Create Your Own Life Show






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Now displaying: June, 2016
Jun 29, 2016

When Michael went from high school teacher to Broadway producer in under two years people started to ask him how he managed it.  Michael began his career as a high school English teacher before producing Off Broadway and then on Broadway. This combination of experience in the arts and entrepreneurship led to Michael starting an arts incubator program to teach more artists about building and growing their own businesses (PLAE). Eventually, he decided to develop a workshop on networking which grew into a full time consulting practice and that became Small Pond Enterprises.

Michael took a short break to work as the V.P. of Operations and as a Director of Business Development for an NYC Ed. Tech Startup which introduced him to the New York Startup community. Most recently, Michael founded The Connecting Connectors Conference (ConnectorCon).

In This Episode:
  • The rules of the Broadway industry.
  • What it takes to be a top Broadway producer.
  • What needs to change to become a good networker.
  • Curating v. creating a network
  • The four categories of people you will meet networking.
  • The “Double Opt In” Introduction
  • Why listening makes you a better networker.

Michael‘s Favorite Quote:
“You can have anything you want in your life, if you help enough other people get what they want.”

Michael’s Favorite Books:
Linchpin: Are You Indispensable?

Links From Today’s Show:


Jun 27, 2016

Alex Charfen has helped tens of thousands of entrepreneurs grow their business through his insights from consulting for billionaires, the Fortune 500 and some of the most successful people in the world.

Alex is the co-founder and CEO of CHARFEN, empowering entrepreneurs to grow and scale businesses and make their greatest contribution. An in-demand thought leader on business strategy and entrepreneurship, he regularly appears in major media outlets such as MSNBC, CNBC, FOX News, The Wall Street Journal, USA Today and Investor’s Business Daily to provide his unique views and insights.

Alex has recognized a certain set of traits that many entrepreneurs have in common, and from that, wrote his book, The Entrepreneurial Personality Type.

In This Episode:
  • Starting a business too young?
  • Why systemization is is so important.
  • Do entrepreneurs think differently?
  • Does society fear united entrepreneurs?

Alex’s Favorite Quote:
“Every failure carries with it the seed of an equal or greater success.” — Napoleon Hill

Links From Today’s Show:

Today’s Sponsor:

Jun 24, 2016

Focus is one of the biggest killers of entrepreneurs out there. We can’t march to the same drum of society, but all too often, we try to march to the beat of ten drums at once and hope one of them is the one that will be the big break.

Doing what you are doing while you are doing it is so important, actually being present and being on task is of massive value; most people are mentally off in space somewhere.

Links From Today’s Show:

Today’s Sponsor:

Jun 22, 2016

Tony Horton is the wildly popular creator of the best-selling fitness series: P90X®, P90X2®, P90X3®, Ten Minute Trainer®, One On One with Tony Horton®, and his latest program he calls “The on-switch to fitness” P90®. Tony is a world-class motivational speaker and the author of top-selling books “Bring It”, Crush It!” and his latest motivational book, “The Big Picture” 11 Laws that will change your life. He has appeared on countless television programs as a fitness and lifestyle expert to promote healthy living through exercise and proper nutrition. Tony’s latest endeavor is a partnership with 7-Eleven to offer fresh and healthy sandwiches, wraps, salads, and cold pressed juices, providing nutritious options to people on the go.

For the past 25 years, he has used his unique brand of humor to change the lives of over 8 mil- lion people through his incredible fusion of motivation, physical exercise, nutrition, and discipline. From worldclass athletes, pro sports teams, celebrities and the U.S. Military, to corporate executives, couch potatoes, and busy moms and dads alike, Tony has what it takes to reach and teach them all.

Tony believes that real and lasting change can happen when we commit to health as a lifestyle. Exercise, whole foods, and the right mindset is the formula that leads to a vibrant, productive and full life for anyone who focuses on being the best they can be.

In This Episode:
  • How change in location can be the jump start.
  • The value in consistency.
  • How many attempts it takes to create a successful product
  • The value in exercise variation.
  • How P90X got hooked up with Beachbody

Tony’s Favorite Quote:
“Do your best and forget the rest” — Tony Horton

Today’s Sponsor:

Jun 20, 2016

Anthony Vaughan is the founder for Cognizance Capital Consulting, a company that helps entrepreneurs position their companies for success.

Anthony, an under sized West Virginia football player, initially got his start in football training, teaching others the strategies that helped him to go from undersized to really competing. It was initially successful, but fell apart 18 months in; Anthony blames himself.

He did something different than a lot of people generally do, and grew from the experience, and creating Cognizance Capital based upon the strategies that he learned after no acting correctly in his initial foray into business.

In This Episode:
  • Creating a business from your experience.
  • How cold emailing can be a great start when you have no credibility.
  • Why relying on one referral source is dangerous.
  • Having an income source before going full-time entrepreneur.
  • Why its OK to suck at first.
  • Why you need to take care of your team.

Today’s Sponsor:

Jun 17, 2016

I think theres a lot of false ideas out there that people are adopting, as to the way that entrepreneurship works. Entrepreneur stories are missing the real story. Hustle can me hard work, not stupid work. I think people are starting to use the incorrect definition for hustle and I think we looked at not repeatedly running into the same wall but building a better and more effective way around the wall.

Entrepreneur stories perpetuate the ideas that it must be the hardest thing you’ve ever done: On a couch, homeless in a shopping cart, credit cards maxed or last dollar. Now, its not to say those stories aren’t out there and very authetic, because they are; some very successful entrepreneurs have becomes more battle tested that way. I’m suggesting that operating thinking thats the way it has to be will cause you to make incorrect decisions or ones with incomplete data.

In This Episode:
  1. Decide your goal.
  2. Figure out what it will take.
  3. Do some market research.
  4. Doesn’t have to be new, just more effective.
  5. Work smarter, not killing yourself.

Links From Today’s Show:

Today’s Sponsor:

Jun 15, 2016

Meryl Johnston is a Chartered Accountant, which is the Australian version of a certified public accountant. She started her career in the audit division at BDO (Melbourne), followed by a number of years in commercial roles and a stint as a lecturer in accounting and audit.  She started her own consulting business, but found scaling it to be extremely difficult, and thus looked for a better option — thats when she discovered accounting software.

Meryl is a keen surfer and can often be found at her home break at Palm Beach on the Gold Coast. Its actually the main reason that she left her Melbourne home, and that building her company, Bean Ninjas, actually allowed her to do what she loved.

In This Episode:
  • Creating a business to pursue your passion.
  • Taking the reins and starting your business.
  • When your business idea doesn’t scale…
  • The importance of having a co-founder.
  • Why recurring revenue is the best model
  • The difference between an accountant and a bookkeeper
  • The financial mistake that most new entrepreneurs make.
  • How much do you charge for your product?

Meryl’s Favorite Quote:
“Decide your no’s in advance.” — Tim Ferriss

Links From Today’s Show:

Jun 13, 2016

Alex Morton has lived a ton of life, and he’s only 26. He’s been featured in Rolling Stone Magazine, ET, Grant Cardone and many other places. While still in college, Alex started in Real Estate, but quickly found his way into network marketing. Alex rose the ranks quickly, and before the the age of 25, he made his first million dollars.

Alex has began to place his attention on growing his personal brand and online presence and has began a tour in which he will train business people all over the United States to apply the same principles that helped him to create massive success.

In This Episode:
  • Using Youtube as a mentor.
  • Setting big, scary goals.
  • The Value in being a good speaker.
  • How setbacks are an opportunity for a comeback.
  • The value in press; good or bad.
  • Being patient when it comes to creating wealth.

Alex’s Favorite Quote:
“I don’t think in reverse.”

Links From Today’s Show:

Today’s Sponsor:

Jun 10, 2016

In addition to being a Fast Company branding expert blogger, David Brier is a multi-award-winning brand specialist whose work h!s been featured in the New York Times, Forbes, Package Design magazine, The Dieline, Adweek, INC, Fast Company and numerous other publications in print and online. Being in the top 5% of presenters on Slideshare with over 800,000 views worldwide, David has created brands for a wide range of rebrands, startups and refreshing old brands in the food, tech, health services, tourism, arts, architecture, gourmet industries amongst many others. Recognized for his brilliant use of words, design and imagery, David is one of the most sought-after branding specialists working today.

Today, we have the HONOR of giving David the mic, and learning the 9 questions he asks every business owner before deciding if their brand has what it takes to rise above the noise — You have two choices, to rise above the noise and differentiate or be lost in the shuffle, lucky to even survive. In this episode, David Brier gets you started on the part to real differentiation and success


The 9 Questions:

  1. How do we stand apart?
  2. If we miss a target, how quickly do we rebound?
  3. Are we using every tool possible?
  4. Does our brand reflect our unwillingness to do something ordinary?
  5. Are we doing enough?
  6. Do we know how much is too much?
  7. Have we settled for something less than we originally envisioned?
  8. Are we dealing with little patches instead of handling what we need to?
  9. Have we taken too shallow of an approach to find our true point of difference that anyone will care about?


Links From Today’s Show:

Today’s Sponsor:

Jun 9, 2016

Robert Greene is the author of the New York Times bestsellers The 48 Laws of Power, The Art of Seduction, The 33 Strategies of War, and The 50th Law. His highly anticipated fifth book, Mastery, examines the lives of great historical figures such as Charles Darwin, Mozart, Paul Graham and Henry Ford and distills the traits and universal ingredients that made them masters. In addition to having a strong following within the business world and a deep following in Washington, DC, Greene’s books are hailed by everyone from war historians to the biggest musicians in the industry (including Jay-Z and 50 Cent).

Greene attended U.C. Berkeley and the University of Wisconsin at Madison, where he received a degree in classical studies. He currently lives in Los Angeles.

In This Episode:

  • Never lose faith in your passion.
  • Why are humans interested in power?
  • Why outshining the master can be dangerous.
  • What goes into true mastery.
  • The benefit of accelerated learning.
  • The application of military strategy to business.
  • The need to be an adaptive leader.

Robert’s Favorite Quote:
“Never complain, never explain.” — Benjamin Disraeli

Robert’s Favorite Books:
The Prince

Today’s Sponsor:

Jun 7, 2016

Tucker Max received his BA from the University of Chicago in 1998, and his JD from Duke Law School in 2001. He even attended Duke Law School on an academic scholarship, where he neglected to buy any of his textbooks for his final two years and spent part of one semester–while still enrolled in classes–living in Cancun.

His first book, I Hope They Serve Beer In Hell, is a #1 New York Times Best Seller, spent five years on the list, and has over 2 million copies in print. His second book, Assholes Finish First, and his third book, Hilarity Ensues, are also NY Times Best Sellers. He co-wrote and produced the movie based on his life/book, also titled “I Hope They Serve Beer In Hell.” He has also been credited with being the originator and leader of a new literary genre, “fratire,” is only the third writer (after Malcolm Gladwell and Michael Lewis) to ever have three books on the NY Times Nonfiction Best Seller List at one time, and was nominated to the Time Magazine 100 Most Influential List in 2009. He currently lives in Austin, Texas.

Tucker and business partner, Zach Obront, took his knowledge of publishing and created Book in A Box. The company has the formula for book creation, and is the result of a challenge to Tucker to help a woman produce her book — $4 million in sales later, Book in a Box is growing rapidly and created over 200 books.


In This Episode:

  • What to do when getting fired from multiple jobs.
  • Turning your life experiences into a blog, and into a book.
  • Directing writing to the audience, not yourself.
  • Focus on invalidating business ideas to validate them.
  • How to figure out if your business idea can scale.
  • Figuring out the purpose of your book.
  • The questions to ask yourself when writing a book.
  • What having a book does for you.
  • The biggest lesson in entrepreneurship.


Tucker’s Favorite Quote:
“If I make the decision about me, I lose. If I make it about us, I win.”


Tucker’s Favorite Books:
Malcom X's Autobiography

Today’s Sponsor:

Jun 7, 2016

Preston Smiles has lived a lot of life in his 35 years, and it has made him into person wanting not just to share his journey but share the love. Preston grew up in Compton, and was influenced by gangs at a young age, and was made to believe he was stupid.
He father wanted better for him and sent him to live with a friend in Pennsylvania, where he became like the real-life Fresh Prince of Belair, this started a series of realizations for him, and set him off on path to find what was missing from the word. Preston found that real love was the thing missing from the world, and his on a mission to teach others to “Love Louder.”

In This Episode:
Dealing with being singled out.
Having a second chance at life.
Realizing that social groups can be the same.
Finding your passion accidentally.
What makes a speaker.
Funding your passion until it funds itself.
Becoming a motivational speaker.

Preston’s Favorite Quote:
“Love will find a way, everything else will find an excuse.”

Preston’s Book and Favorite Book:

Links From Today’s Show:

Today’s Sponsor:

Jun 5, 2016

Kiri Masters is the founder of Bobsled Marketing, and a self-identified Amazon Junkie!

She started her first bootstrapped product business, I Like That Lamp, in 2013. Launching the products on Amazon had such a transformative effect on the business that she left her job as a commercial banker in New York in early 2015.

Kiri founded Bobsled Marketing after recognizing that many product businesses would benefit greatly from being Amazon, but have neither the time or experience to properly launch their products there. She developed a comprehensive process to launch and optimize product listings on Amazon to drive maximum revenue through the channel. This same process has now been replicated by the Bobsled Marketing team for over 150 products across most product categories on Amazon. Originally from Australia, Kiri lives in Brooklyn, NY with her husband.

In This Episode:

  • The benefits of Amazon over Ebay
  • Why business should move to sell on Amazon
  • What is Amazon FBA and how can it benefit established companies?
  • What companies need to understand about the Amazon platform.
  • Optimizing your product and listing for higher views.
  • Breaking down Amazon’s search algorithm.
  •  Why giveaway’s aren’t worth it.
  • What every new brand needs to know.


Kiri’s Favorite Quote:

“Whatever the mind can conceive and believe, it can achieve.” –Napoleon Hill


Kiri’s Favorite Books:
The Four Hour Work Week - Tim Ferriss

Today’s Sponsor:

Jun 3, 2016

Why People Can’t Say No:
People seem to lack the ability to tell others no. It comes off as rude, and they make the other wrong for continually reaching out to them.

When people are having personal or business issues, as of recently, they seem to lack the ability to communicate. I tell my team always if you communicate to me I can help you, but if you don’t its not helping anyone.

In this episode, why explore why that happens and also look at ways that as a salesperson, you can be responsible for both sides of the conversation.

Jun 2, 2016

Justin Matthew has very quickly made himself the name in social media. For many of us, social media can be a very confusing thing to consider. However, in this episode, just takes you through exactly what you need to do when you get started, what resources to find, what tools to get and even what the best platform for ROI is in his opinion; this episode is sure to be educational for the digital brander or the hesitant digital brander.

You may not be active on every single platform, but you need to be there — the space is not going away, so here’s you chance to not only learn some of the rules but also how to excel in the social space.

In This Episode:

  • Figure out your marketing and who is important
  • Look at your Twitter Analytics
  • Use “Bulk Engage” on Manage Flitter
  • How to EFFECTIVELY use Twitter Direct Messages
  • The value of Google +1’s in SEO
  • The value in extensive research
  • Developing your social voice and sticking to it
  • The Importance of headlines and images
  • Why Facebook is the best network to concentrate on
  • Getting started with Facebook Ads the RIGHT Way
  • Tools to Check Out
    • Twitter Analytics
    • Mange Flitter
    • Crowd Fire
    • Jon Loomer’s FB Ad Blog


Today’s Sponsor:

Jun 1, 2016

Jason Bay is the founder of Gen Y success, it started as a podcast, but now its become so much more. Jason originally started school and intended to be a CSI, but then he learned that it wasn’t quite like the 47 minute TV show, and he wouldn’t be on many crime scenes.

Once things changed for Jason, he wasn’t quite sure what he would do, then he happened onto an internship at school. He then was catapulted into rapid business training and quickly became an expert in his field.

He sought to fill the vacuum left by a lack of Gen Y entrepreneurial experience, and thats why he started Gen Y Success.

In This Episode:

  • Hiring your first employee.
  • The value in an internship.
  • Learning to deal with rejection.
  • What you have to do to really be successful.
  • Using freelancing to build your business.
  • How to break your goals down.